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Re: Wednesday, February 28, 2007
Unfortunately there is often a disconnect between the image that the company wishes to project and what is actually delivered via the service provided by the employees in the organization. In this case, it seems flipped, the employees care but the public image of the organization fails to deliver the passion of people like CZ.
Beyond just Verizon ignoring PR, I have a laundry list of issues with the company, including its wireless division (technology, network, equipment), issues of net neutrality and everything Seth Godin says, as the biggest ones worth mentioning.
It would be amazing if the passionate spirit of the individuals that power Verizon was leveraged to be the voice of the company and promote that feeling to its customers. Full Disclosure: I am a Verizon wireless customer and I ask myself why at least once a week.
Morgan
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