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Re: Wednesday, May 10, 2006
I have my own problems with the "page view model" of measuring attention. I'm sick of sites that force you to click a link (thus moving a counter somewhere) before you can read a story. It's a value subtractive process that needs to get quashed, along with partial RSS feeds.
I'm still waiting for enough access to GestureBank to be able to see some of the data that is accumulating. I'd like to be able to know how long people read my web page, for example... and as long as I'm a silo of one (thanks to the page view model), I'll never be able to find that out. I'll never know where people were before or after my site... I don't get any context.
The reason Napster took off like a rocket and scared the snot of of the RIAA and major labels isn't because of the pricing, but rather the context.... It was trivial to find music you like by viewing the collections of others, and seeing what other things they liked... in context with them already having the music you know you like. I must have bought 100 CDs in the year or so before it got killed off. I've purchased maybe 1 per year since then.
Context is where the value is... lose it in aggregation, and you've subtracted 99.9% of the value.
--Mike--
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