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Wednesday, October 19, 2005
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 Wednesday, October 19, 2005
started 10/19/2005; 7:44:10 AM - last post 10/19/2005; 5:47:48 PM
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Doc Searls - Wednesday, October 19, 2005 
10/19/2005; 11:44:10 AM (reads: 6247, responses: 1)
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Castings 
The Because Effect, cont'd
| | Because Wyndham Hotels made broadband free for guests, (surprise!) more people used it — and, presumably, were more likely to stay at a Wyndham hotel. (That's the case with me, even though there's no guarantee that I'll find free broadband at a Wyndham. Just the possibility of free broadband can be a tie-breaker.) |
| | In other words, some hotels (especially, by some odd quirk of the trade, low-end chains) make more money because of broadband than with broadband. Herein lies the secret to many a business model, folks. Including blogging, because of which far more money is being made than will ever be made with it. |
| | Not that making money with blogs is a Bad Thing. I'm not saying that. I'm saying it's always easier to think with than because; but that there's often much more money to be made because of than with. |
| | Think about that. It might make you some money. |
| | Meanwhile, as Jim Thompson said somewhere back there (me too), the pay-broadband business at hotels will soon be regarded as a pay-toilet business. |
| | There are thousands of reasons why people write blogs. But it seems to me the biggest reason that drives the bloggers I read the most is, we're all looking for our own personal global microbrand. That is the prize. That is the ticket off the treadmill. And I don't think it's a bad one to aim for. |
Hail
| | Back in the mid-Seventies, my friend David Manning wrote a book called "She Would Have Been a Taxi Dancer But He Couldn't Hail a Cab." I reviewed it (favorably) for the Durham (N.C.) Herald-Sun. I can't find anything about it on the Web, but somehow a search brought up David. Nice to see he's doing well. |
Perhaps this explains something. Or nothing.
Help has arrived
| | Christopher Locke: Co-authored The Cluetrain Manifesto, but haven't read it yet. One of these days soon. Nowadays I just complain a lot about the state of the universe (see URL). I also blog at NetSquared.org. I do the odd bit of consulting when the larder gets low: dirty deeds done dirt cheap. Call me in Boulder CO USA... |
| | In a technologically perfect world, a blogger is like a well-oiled machine. Never tires out, never stops posting, never gets sick. In a human world -- which let's assume for the sake of argument we're still in -- bloggers are... well, human. |
| | So far the list includes more from Canada and the U.K. than from the U.S. I'll take that as a Good Thing. |
Reflections
| | Amazing sunset this evening, after three days of rain. Couldn't decide which of these photos (taken over the pool in our front yard) was the best shot, so I put all four up. |
For every retraction there's an equal and opposite traction
| | The customer needs to know what the company thinks. Even if it's awful... |
| | If you are a BuzzAgent, you can get help. Now. From the BuzzAnon Recovery Program. |
Market to marketing producers: go consume yourselves
| | Then there's this, posted on Cluetrain in early 1999: |
discuss
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Tim Jarrett - searchable?
10/19/2005; 9:47:48 PM (reads: 672, responses: 0)
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Doc, I missed the Cluetrain quotation (though I should have thought of it) because that image has no alt text and is therefore not searchable in Google. Mea culpa, but boy, irony is alive and well today, let me tell you.
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