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Tuesday, August 30, 2005

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inactiveTopic Tuesday, August 30, 2005
started 8/30/2005; 3:09:07 PM - last post 8/31/2005; 9:10:21 PM
Doc Searls - Tuesday, August 30, 2005  blueArrow
8/30/2005; 7:09:07 PM (reads: 7860, responses: 11)
Dept. of Eventual Leverage 
 Looks like World of Ends has at least one nice result.
 
Dept. of Distraction 
 While Cox works at getting the Net restored in our neighborhood (or all of Santa Barbara, or... not sure), I'm sitting in the shade in front of a Starbucks here in Santa Barbara, sucking down a doppio on ice, listening to Dylan's A Hard Rain's A-Gonna Fall on the sound system (surely from a CD Starbucks is selling), while a parade of unusually (though typically for here) good-looking women walk in and out, while I sit here, blissfully invisible as a floor tile. Being an old fart in shorts does have its advantages.
 
Think (or better yet, blog) about it 
 Britt Blaser: Just as the ClueTrain guys were marketers who defected from marketing, we're advocates who are defecting from Advocacy.
 
Department of Identity Hell 
 In addition to all the crap my accountant went through when she was here this morning (see item below), we also discovered that I hadn't received my main credit card bill for two months. Well, it turns out it was sent to some other address (with my name) in Texas, and had some (about $1500 worth) of fraudulent purchases, mostly at a Circuit City in Oklahoma.
 Sooo. I'm wondering what else is f'd up today. Or around my identities.
 Oh, the Net is down. Cox Cable has an outage in our area. I'm getting on here through Bluetooth and Cingular, over my cell phone. Speed: 56Kb down, 9Kb up. Better than nothing. And a lot better than more than a few folks are getting on the Gulf Coast.
 
Customer Relationship Mismanagement 
 My accountant has been on the phone, mostly on hold, for 20 minutes (so far) trying to get Quicken to give her the info she needs to restore her copy of QuickBooks after the program disabled itself for want of registration information that is in no obvious place and appears to require talking with a series of customer support personnnel in some other country over a bad phone connection.
 Now (half an hour later), a Quicken person is telling her she'll have to wait until tomorrow or later to get help recovering from the worsening of the situation, caused by an apparently incorrect registration number provided by an earlier "service" person. She is not happy. Or getting off the phone.
 The current service person just had her re-install the app from a CD. The problem is still there. Nothing opens. It's been 40 minutes.
 Okay, apparently there was some problem with different versions of the program: one called NUE and another called Pro. She's trashing both right now, by instruction from the service person. (I'm writing about this because it's soaking up nearly all my/our attention, even though there's plenty else to do in this little office we share one or two days a month.) It's been 45 minutes now.
 I just spent 10 minutes on an extension phone, during which we gathered that QuickBooks kept generating copies of files old and new, with extensions .qbmb and .qbmd. The qbmd file was the new one, and it turned out that was current. We were home free. Almost.
 At this point the customer service person was required to ask us to express our satisfaction with her performance, and then shunted us to an automated system that asked us two questions about this person's performance, but NOTHING about the hell we went through before we got to a person who could solve our problem.
 The whole system is f*d up in so many ways I don't know where to begin, so I won't. I will say it's lame in the extreme for a CRM system to put the whole evaluation burden on one individual, rather than the hold-and-transfer chain that leads to that person.
 Total time wasted: one hour and ten minutes.
 
Say where 
 We conceive, or frame, the Net in a variety of ways: as a publication (we "write" or "author" things called "pages" using a "hypertext" protocol), as a transport system (we have "content" that we "load" into "packets" or "streams" and "deliver" over a "transport" protocol), as a theater (we "perform" for an "audience" we want to have an "experience"), as real estate (we have "sites" with "locations" that we "design", "architect", "construct" or "build")... and so on (there are more, such as suitor, which Terry Heaton uses here.). We mix some of those metaphors as well. For example, when we talk about "traffic", we mix transport and real estate.
 I've talked about this subject a lot in public talks lately. One point I make is that some metaphors, and combinations of metaphors, are better than others for describing the Net.
 These distinctions become important when we look at what's happening right now on the Gulf Coast, in the wake of Katrina.
 As Jeff Jarvis points out,
 People can¹t see TV in New Orleans because there is no power to broadcast or receive. But the stations are broadcasting on the internet, just in case someone can see.
 People can¹t get newspapers in New Orleans because there¹s no way to distribute it. But the Times-Picayune put up its entire edition on the internet, at Nola.com, just in case someone can see.
 If you want to know what metaphors are being used, prepositions are good give-aways. We go on the Net, for example. Or on the phone. Or on TV. These may be "media", in the transport frame, but they are also places.
 When the Times-Picayune had to leave the building, and failed to circulate its print edition on the streets of New Orleans, they went on the Web, much as many residents of New Orleans went up on their roofs. Now the T-P survives as a blog. WDSU-TV survives on the Web, but with some kind of video my laptop can't show (probably Windows Media).
 WWL-TV is live on the Web (not sure about the air). Here's the station's blog. WGNO-TV is about the same. Same with WNOL-TV. WVUE-TV has no blog, but does have recent stories running in a frame. WWL/870 radio, the biggest station in town (as well as the whole Southeast, at night), has one AP report and nothing else, other than the (customary for broadcasters) crowded page full of promotional links to itself.
 Public TV Station WYES has no sign Katrina ever happened. WLAE has a tiny bit more, though not much.
 Cox Cable has this.
 
Say how 
 Over at IT Garage, I ask How does IT help with Katrina recovery? Specifically,
 Since most IT folks don't blog, but many will have post-Katrina stories to tell, I'm volunteering IT Garage as a place where anybody with a story can tell it. If you don't have an account, create one, and post away.
 
Say when 
 Today's edhat reports on time-to-live calls to varioius utilities:
 The final ranking in our dial-to-live-person survey were Cox Cable (3 minutes, 14 seconds), Verizon (4 minutes, 31 seconds), and SCE (5 minutes, 30 seconds). And, the Gas Company? Well it was infinity the first time, and 2 minutes and 15 seconds the second time. It was unclear how to award today¹s prize. A hasty meeting of the Edhat board of directors, concerned citizens, and people we didn¹t know determined that the Gas Company was the longest wait based upon their first round figure. For the average time, it was decided that we should take the median time ­ 5 minutes and a half a second.
 
Say why 
 Just wondering why Google can't find "Understanding iq test and iq test scale" or "Focused iq test score average information" yet can still place IQ-related advertising on a Blogger splog with those headlines.
 For what it's worth, I used rel="nofollow" on those last three links, and just clicked the little "objectionable content" flag on that splog. (Though the pop-out balloon that says Notify Blogger about objectionable content. What does this mean? obscures the little flag on this splog in post views, so I can't flag it.)
 Huge bonus link: Feedster's Scott Johnson has put up Conversation with a Blog Spammer. It's an amazing exchange. Scott's bottom lines:
 Apparently he purchased tools from a company called rssequalizer.com (again no link; no juice) which is a ready made spamming toolkit using RSS to build your sites from other people's content. And he didn't know that it was an issue? He couldn't tell he was a spammer? Sheesh. Give me a break people. I've heard this one before from spammers and its always a line.
 Just my .02. I'm sorry but Blog Spam is a huge issue for everyone in our business and this kind of stuff has to stop. Yes I took a very, very harsh tone but we have to do this. Getting harsh on spammers is the only way things are going to get better. And I mean I could have been harsher -- I could have called for razing his home and sowing salt into the ground but I'm a nice guy. I'll settle for razing his domains, his IP addresses and his ad sense account.
 The bold-facing in the first paragraph is mine. This is RSS being used for evil. On the one hand, it's flushing the spammers out of the email closet. On the other hand, it's making spammers out of search engine optimizers.
 Here's Google's advice to webmasters on SEOs.
 Another bonus link: Matt Cutts: Gadgets, Google and SEO.
 
The tangled Web 
 Mike Warot started a thread here, which I picked up here, and he continues here, with pointers to others who have contributed, so far. In a bonus link, Mike visits the limitations of blogs for threaded discussion.

discuss

adamsj - Re: Customer Relationship Mismanagement  blueArrow
8/31/2005; 2:44:20 AM (reads: 490, responses: 5)
First, on an unrelated subject, the TV stations and the newspaper are news sources. PBS and radio aren't.

Anyway, the point of almost all customer satisfaction surveys is to be used as a whipping tool against the people who answer the phone. The goal is cutting costs and increasing profit, customer service be damned.

In a market society, you get what you pay for, right?

discuss

Doc Searls - Re: Customer Relationship Mismanagement  blueArrow
8/31/2005; 3:13:03 AM (reads: 616, responses: 4)
I wouldn't call customer-be-damned practices a "market society", or even a "consumerist" one. The economy for 150 years has been producerist, in which producers dominate consumers, which are degraded forms of customers.

A producerist economy is one in which market choices are limited to producer silos alone. Such is the case with hospitality, commercial aviation and car rental. Until recently it was also the case with operating systems and IM systems as well.

Congrats on the latter, btw. :-)

discuss

Dori Smith - Re: Tuesday, August 30, 2005  blueArrow
8/31/2005; 3:22:07 AM (reads: 491, responses: 0)
Though the pop-out balloon that says Notify Blogger about objectionable content. What does this mean? obscures the little flag on this splog in post views, so I can't flag it.

Make the page wider and reload it. Or at least that's always worked for me.

OTOH, I've flagged lots of bogus sites and I haven't noticed that anything's actually happening as a result of that.

discuss

Greg - Re: Tuesday, August 30, 2005  blueArrow
8/31/2005; 4:52:08 AM (reads: 491, responses: 1)
Doc - I went ahead and flagged the splog. I've got some issues with Scott's post - not about splogs, but about whether or not the guy knew he was splogging - I expanded on that at feedwriter.com.

Yeah, blogs are bad at threaded conversations, in some ways. This particular discussion has gone on here, at Dave Taylor's blog, at Blogspotting, at Micropersuasion, at feedwriter, at the others you already listed... but it's happening, and htat's an important thing, yes?

discuss

Doc Searls - Re: Tuesday, August 30, 2005  blueArrow
8/31/2005; 10:38:15 AM (reads: 539, responses: 0)
I guess we won't know if the guy knew he was splogging or not. I think Scott's right, though, about the way some of these guys rationalize what they do. Many spammers who are willing to talk say the same thing. They live in a mindset that polluting a sphere, whether it's email or the Web or the landscape is a Good and OK thing to do.

discuss

adamsj - Re: Customer Relationship Mismanagement  blueArrow
8/31/2005; 6:23:38 PM (reads: 673, responses: 3)
Congrats? I did something good? I love a compliment, but I suspect you're thinking of someone else. (Gotta admit, at home, I'm a Windows/Apple--FreeBSD is running 'cause I'm looking for a specific job--and Yahoo! Messenger guy.)

Anyway, customer service is a cost center, not a profit center, and the idea is to drive those costs down. This was the subject of a discussion I had recently where I was involved in reporting metrics for a huge company's call centers--too short a response time indicated that the center was overstaffed. The point is to minimize the cost. Degradation customer of customer service in the process is a bug, not a feature, but you still pay for it.

(I was a customer of that company, and yes, their phone support was slow, yet highly competent once you got ahold of them. I'd like to think my wait time was a measure of how much time they spent with other people. Not.)

(By the way, this is what is meant by running government like a business, but let's not talk about emergency preparedness in New Orleans just now, 'cause that'll just get me all pissed off.)

The producerist/consumerist distinction is interesting, but unsatisfying. What you're saying is true, perhaps, about businesses, but it has little to say about my life, where my autonomy as a laborer/producer has been steadily eroded the last thirty years or so, and my ability to consume has been celebrated. Really, I'm neither a consumer nor a customer--I'm a citizen, and I don't like being defined elsewise.

I guess I was unclear on one point: I'm not claiming that "customer be damned" constitues a market society. I'm claiming that a society which is market-fundamentalist produces, tolerates, encourages, celebrates "customer be damned" practices if they maximize profit. The market constrains choices to those it gives us and all the sellers have the same motivation to cut costs. That's a race to the bottom in progress.

discuss

Doc Searls - Re: Customer Relationship Mismanagement  blueArrow
8/31/2005; 8:06:38 PM (reads: 744, responses: 2)
On the congrats, I was referring to Jabber and XMPP, which got a huge endorsement from Google's recent moves in the IM space. Your involvement with Jabber wasn't zero, was it? :-)

As for what's happening in markets...

If every company were motivated only to drive costs to zero, and to maximize profits alone, the world would be a far less interesting place. Most businesses exist because somebody had a passion that transcended the profits on which their company would ultimately depend. True, there is much abuse, but to focus only profits-before-all and customers-be-damned is to miss most of what actually happens in business.

How has your autonomy as a producer been eroding? I find that an amazing statement. I could understand if you were a longshoreman or worked in a lumber mill. But for somebody of your talents and achievementss, I would think the horizons have expanded, especially in the autonomy and independence directions. At your age I got off food stamps by taking a job in advertising because my options as a writer and broadcaster had essentially closed. Now they're so wide open I hardly know what to do with them all.

As for labels like market, consumer, producer, customer and so on... for years I've been calling for more literal and conscious meanings and usages for all of them. I wasn't trying to define you as a customer versus something else; but rather to make clear what those words mean. I believe consumers are reciprocals of producers, and customers are reciprocals of vendors (or sellers, or merchants). In the context of conversations and relationships, without which we wouldn't have markets in which anybody could maximize anything, customers are far more empowered and interesting and important than consumers. Calling customers "consumers" is, I think, a degrading thing to do.

All that said, I think we're still going to disagree, because your vision of market progress is that of a half-full glass that's emptying, and mine is of a half-full glass that's filling.

Or am I wrong about that?

discuss

Stephen Coy - Re: Customer Relationship Mismanagement  blueArrow
8/31/2005; 10:10:08 PM (reads: 536, responses: 1)
What’s up doc?

My name is Steve and I work on Intuit’s community involvement team.

First of all, I’d like to apologize for the difficulty you encountered in trying to get your product registered, the poor quality of the phone line which undoubtedly caused additional irritation and the amount of time it took to get it accomplished.

Our goal at Intuit is to provide a “WOW” end to end experience for our customers and very much want your feedback as to how we are doing. Our website (www.quickbooks.com) provides for just such an avenue if you’ll click on the ‘support’ button at the top of the page and then the ‘provide feedback’ link on the left side of the next page, you will be able to leave feedback about any part of our operation. This feedback is evaluated and acted on by a special group of customer advocates.

I will happily take ownership of your particular issues to insure that your feedback gets to the appropriate personnel if you will include Doc Searl and your contact information so that I can find it.

I look forward to working with you to make our support work better for you and others.

BTW, you can also get help with this and other issues at our new community site where users help other users with issues like this. Check it out at: http://www.quickbooksgroup.com You'll find tips and tricks, downloadable forms, blogs, and much more including an entire forum dedicated to MAC issues...

discuss

adamsj - Re: Customer Relationship Mismanagement  blueArrow
8/31/2005; 10:34:51 PM (reads: 693, responses: 1)
Oh, I see--no, I'm not D. J. Adams, but someone altogether different. (And Jabber is incredibly cool, but my involvement was indeed zero.)

I'll write something more thoughtful about markets later on--right now, hunger, work, and Biloxi call.

discuss

Doc Searls - Re: Customer Relationship Mismanagement  blueArrow
9/1/2005; 1:01:38 AM (reads: 779, responses: 0)
AHA!

And once again, I stand (or sit, or crouch) corrected. Sorry about that. For some reason I thought you were D.J. Did I also guess your age wrong, too? Might as well correct all kinds of stuff here...

discuss

Doc Searls - Re: Customer Relationship Mismanagement  blueArrow
9/1/2005; 1:10:21 AM (reads: 662, responses: 0)
Thanks!

Much appreciated.

I should point out that this is a problem encountered by my accountant, who happens to use QuickBooks mostly on PCs (but on a Mac in this case, where the new software was installed). I was just trying to provide some additional support, since I'm a lot more technical than she is (though far less than I'd like to be).

While we're talking, however, I have to say that it would be cool if you guys came out with a version of QuickBooks (and other products) for Linux as well. According to IDC, there are actually more Linux machines in the world than Macs, and most of those are in corporate rather than home settings. Also, the Linux experience is much closer to QuickBooks' Windows mainstream then the Mac experience (use of the control rather than the command key, for example). (And I've got more Linux than Mac machines laying around here, waiting to work as accouting workstations.)

You're going to be doing it anyway, trust me. :-)

Thanks again for writing!

discuss




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