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Friday, May 20, 2005

Author:   Doc Searls  
Posted: 5/20/2005; 10:06:29 PM
Topic: Friday, May 20, 2005
Msg #: 5681 (top msg in thread)
Prev/Next: 5680/5682
Reads: 8856

Post and counterpost 
 The last words in Timothy Grayson's 21st-Century Marketing: The Funnel of Love are,
 This essay appears as a post here in html because Doc Searls wanted to be able to search it.
 Which I deeply appreciate. I highly recommend reading the piece. I've responded to it over in IT Garage.
 Bonus Link: Tim O'Reilly's Advertising as Conversation, Part Two, where the bottom line is,
 The secret is to give up control over the message, and let the users do the talking.
 A deeper secret is not to have a "message" at all. As we almost said in Cluetrain, There's no market for them.
 
Last blog and testament 
 Sek Man (Simon) Ng's last blog entry said...
 Anyway today has been weird, at 3 some guy ringed the bell. I went down and recognized it was my sister's former boyfriend. He told me he wants to get his fishing poles back. I told him to wait downstair while I get them for him. While I was searching them, he is already in the house. He is still here right now, smoking, walking all around the house with his shoes on which btw I just washed the floor 2 days ago! Hopefully he will leave soon...
 This, among many other reports, says the unwelcome intruder killed both the blogger and his sister. Thanks to the blog, the intruder is in custody and charged with two counts of Murder One.
 Credit to Jim Thompson for the pointer.
 
Read on 
 The Culture of Connectivity and Immediacy is a long, thoughtful and informative piece by Dean Landsman, at The Media Center of the American Press Institute. Basic point: The culture is catching up to the technology, but the technology is leading the culture. And the culture is adapting to immediacy. That's not a quote from the piece. It's what Dean just said on the phone, and I wanted to write it down.
 Interesting facts about Dean: he has worked deeply in both broadcasting and the cell phone business, and is remarkably insightful about both. Plus lots more.
 I remember thinking, when Dean's posts elevated Compuserve's Broadcast Professionals Forum (a couple thousand years ago), that it was such a waste to see all this good writing scroll to oblivion after several days. None of that stuff was archived by Compuserve. The easiest way to archive it yourself was to print it. I have looseleaf binders somewhere filled with good stuff folks wrote on forums that flushed their "content" after a few days.
 Now here he is, pouring his wine into bottles instead of down the drain. Nice.




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