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Re: Wednesday, February 1, 2005
Nice to see the link to Lucas Gonze’s post about the Marqui PayBloggers project. He brings up an interesting point about re-structuring the compensation level of the program to account for the relevance or popularity of a particular blog. There is a problem with this though in that who determines the relative “value” of a given blog? For right now, I imagine bloggers will simply set their own price. But as more companies attempt this type of program, will we see some sort of "objective" organization emerge to assign rankings? I shudder at the thought that we’ll eventually see blogs rated like restaurants or hotels…with 5-star blogs charging a premium. All of that aside, in the short-term, we will be re-evaluating the duration of the Marqui program and the types of blogs we pursue to ensure we are making the most of this opportunity.
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