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| Wednesday, May 10, 2006 |
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Time(s) to check your referer logs
| | Guess which little local newspaper is creating a New York politics blog? |
| | Now guess who got into their blog last night, just as easy as signing in through their WordPress login page? |
| | And guess who is now an approved writer of said blog? |
| | Daily Gotham publisher Liza Sabater discovered an unreleased New York politics blog being developed by the New York Times's website. How? The new blog includes a link to Sabater's site and she found it by checking her referrer logs. (If you publish a website, you *do* check your referrer logs on a daily basis, right?) |
| | Actually, not in months. But now I'm curious... |
| | What should The New York Times do now ? Use this "instalaunch" and build some community now. |
| | The future of local newspapers is local bloggers. Simple as that. Call them "stringers" if you like. But if you're going to build a bridge from the past to the future of journalism, you'll need bloggers to help build it. |
Necking
| | Maybe some kind of mash-up, perhaps? |
Links without chains
| | Linking also brings value to your readers by making your blog a portal into a much broader web experience. It makes your blog part of a conversation, not a lecture. |
| | It's called internetworking for a reason. |
| | Also, from Ed's first column on blogging, four years ago in the Greensboro News-Record: |
| | Beyond the rush of publishing in real time, blogging adds an extra element to the process of composing your thoughts. It's like writing in 3-D. The ability to link to other sites from within your own work can enrich whatever you have to say with context or counterpoint, and it also guides you to new subjects to write about. |
| | Not to say gestures don't do that too. Just to say links still do the job just fine. |
| | Or more than fine. I had been writing for thirty years before I started doing it in 3D, in 1995. For the first time I felt like I was writing with two hands, seeing with two eyes. I no longer felt trapped behind my own lectern. Eleven years later I'd still rather write (and read) linky text than linkless text. |
| | What I want to learn about gestures, from Steve and others, is how they further unchain my reading and writing. I'm wide open. I just don't know yet. |
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