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| Tuesday, December 13, 2005 |
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Read on 
| | A not-quite-private message: Hey Craig, Drummond just leaned over and told me this is the live dataweb. |
Setting
| | Day before yesterday, the clouds in coastal California did this weird thing where they suddenly dumped themselves as snow. Except the snow never reached the ground, but evaporated a thousand feet or so below the floor of the cloud. |
| | Anyway, I caught a ride up to the Bay Area from Santa Barbara from my friend Joanie, and we were in Camp Roberts, which preserves some pristine countryside along Highway 101 in the Central Coastal area, when sunset came. There weren't many breaks between the hills, but I found a second or two during one of those breaks to snap the shot above, with the snowy hair illuminated by the salmon-colored Sun, through the windshield of Joanie's Acura. |
| | I just uploaded that shot and three others, and added them to this photoset, which has grown to 160 shots. |
| | Funny thing is, I've never considered my self much of a nature photographer. But being able to see results immediately, and having such a willing subject of so many shots, is turning me into one. It's kinda strange. |
Newsroom vs. Newrooms
| | Jeff Jarvis: I think we are seeing the Japanese monster movie of journalism. It's a huge and deep round-up of a dustup going on between perceptually (though not actually) competing 'spheres. |
Quotage
| | Larry Weber here at Syndicate : The stronger the dialog, the stronger the brand; the weaker the dialog, the weaker the brand. Also The best (future) writers for the New York Times... are writing blogs. Not quite verbatim, but you get the point. More... It's pandemonium and it always will be... We'll be talking about no nightly news. Because there'll be no sponsors. To marketers, about "enterprise-generated media", which he says Microsoft and Sun do very well: Why do you need marketing collateral when you've got blogs? Why do you need interviews when you've got podcasts. Hey, throw a party in your digital space. Opinions shape marketing now. Marketing doesn't shape opinions. This guy is on the cluetrain, huge time. His bet: On the superbowl this year, 18 ads will be about getting you to a digital destination. Last year there were 12. Stop focusing on clicks and start focusing on time of engagement. He's knocking the "transaction interface." Click! Buy! Some things you want to keep there, but... If your sites don't have a social interface, you're going to lose the leadership position in what you do. Something that wants to look, teach, and learn from you. And it's going to be hard because in this marketing world, people are used to looking through one-way media. Success measure: Share of conversation. Whoa: Whenever a business category gets messed up, we get a C title. Now marketing is so messed up, we've got CMOs. Perspective: How many of you had that evolution poster at school? I think we're still at the slimy animal stage. |
| | Entertaining to note that, right as he's talking, Time Inc. has put out news that they're laying off some of their most senior, long-serving publishing executives. |
| | Included in the end-of-year axe job are Jack Haire, EVP in charge of corporate advertising sales, Richard Atkinson, former EVP of the news and information group, and Eileen Naughton, president of Time magazine. |
| | Ouch. A bunch of suddenly unpaid media right there. |
Overheard
| | What's disruptive isn¹t blogging itself, but the low threshold of publication and authority that the Net and the Web have provided individuals since the beginning. Blogging has equipped writers far better than html alone did in the beginning; but the disruptive trend toward personal authorship, and personal authority, predates blogging |
| | One of the main points we made in The Cluetrain Manifesto, way back in 1999, was that the real revolution with the Net was not an increase in the power of supply, but an increase in the power of demand. Customers were no longer mere "consumers", and not only graced with far more choice -- the power to pick and choose among vendors' products and services. Thanks to the Net, and to features such as blogging, the demand side now had the power also to *supply*. This is what¹s so disruptive. |
| | With blogging, the demand side began to supply its own journals, and its own journalism. Big-J Journalism was no longer the only legitimate kind. Now we have millions of Benjamin Franklins, each writing his or her own Poor Richard's Almanac. (For my money the first blog was Franklin's.) This is disruptive to many institutions. But it is also empowering in countless ways. |
Raid the pantry
I was misoverheard to have said...
Me? All over the place. Frank too.
The wrong tale?
| | And another: The fissures in the conservative blogosphere over Terri Schiavo. |
| | Anyone who swallows the idea that conservative bloggers are an organized arm of the Republican machine who are easily mobilized at the command of Karl Rove does not read conservative blogs--and should not be paid by the NYTimes or anyone else to write about them. |
| | Thanks to Andrew Leyden for the pointer. |
| | ...because they are moderates, the center tends to address the extremes and that is still to the advantage of the conservatives that more accurately repeat messages, as those messages are addressed by the center. The liberals have organized since the election of 2000 to make more consistent efforts to speak in sound bites, but like liberals do, they march out of line. As a result, the moderates still repeat conservative messages more accurately. It's actually during the election years when moderates can have the greatest impact, bringing coalitions together in a third tent, which is where the candidates have to go to win when the world is not so polarized. It's just hard to remember that most elections‹especially non-presidential elections‹happen in the moderate center. |
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