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 Monday, June 9, 2003 Permanent link to archive for 6/9/03.

The good fight 
 Major Chris Chambers (a.k.a. Scorpion) is talking about America's Army, a blog about game informed by the Major's experience as a soldier in Operation Enduring Freedom in Afghanistan. Very interesting and out of the ordinary in this crowd.
 
The bigger they are, the harder they fail 
 Dr. W has been having a hard time with his hard drives, among other things.
 Kaboom. The 180MB drive is completely hosed. I can't even figure out how to repartition it at this point. PM's boot disk won't fix it. It's a boat anchor. I'm totally at a loss. It's even too late to go out and get another frigging drive.
 I'm depressed. I can't face another 30 hours of installing and tweaking software. And don't tell me that this wouldn't happen with a Mac you bastards.
 Now he's speaking. The afternoon keynote. So many good lines...
 Every time you link to somebody you knock a hole in a wall.
 Every time you put it in a link, you're sticking it to The Man. I've never said that before, "Sticking it to The Man."
 "Sticky eyeballs" is absolutely the most disgusting way to think about a customer.
 
Live, from Jupiter 
 Jack Handey:
 Whether they ever find life there or not, I think Jupiter should be considered an enemy planet.
 Seriously, I'm at Jupitermedia's ClickZ Weblog Business Strategies Conference & Expo in Boston. Speakage notes follow...
 Here: Jason, Anil, Michael, John, Dan, Bob, David, Denise, Jeff, Beth, Rex, Halley, Adina, Dave, Phil, Debbie, Michael, Jason, Neil, Jimmy, Biz, Timothy, Sam...
 I'm hoping Denise does her usual great job of covering everything everybody says (so I don't have to). Dr. Weinberger, sitting to my left, is pointing to an topic exchange page.
 Phil is covering it well. So is Rex. And Beth.
 Speakers:
 Michael Gartenberg
 The Internet and the Web don't get mentioned until Wired #4
 Why Weblogs? (for Jupiter, which now has blogs for its analysts — "business facing blogs," rather than a personal ones) Rapid communication, rapid feedback, getting the message across, extend brand to new audiences.
 Reality: First hand expertise; traditional publishing ego-driven as well; opportunity for direct audience contact, one on one; customer-centric communication.
 The new plastics? Weblogs are a communications medium. Lots of hype but that's okay.
 Dave Winer
 Following his crib sheet.
 How many of you all are blogging this right now? (many)
 Integrity: Tell your reader where your conflicts of interest come form. Don't say anything you know isn't true.
 Personal websites aren't going away. Weblogs are personal websites.
 You can't be a college student today and not have Web access.
 Bloggers don't wake up and say 'How am I going to replace a professional reporter?'
 Audience: We can talk about this all day. Dave: Good. Let's not.
 Next panel:
 Beth:
 I think of Blogs as the anti-popup.
 Michael:
 If you completely believe that what your company does is right and good, get out of the way.
 Technorati is the single most important thing that's happening today, because it keeps getting better and better and better.
 It's whuffie.
 My panel this afternoon is a big one. It includes the first six people listed after "Here" above. The topic is "Blogging Technologies and Platforms: Today and Tomorrow." Feel free to feed me (or any of these guys) questions...
Blog Engine 
 Ever wanted to search — just among blogs — for just a word? Or a phrase? Or ... name your terms?
 Now you can. Thank Mr. Sifry:
 I'm extremely proud to announce the newest Technorati feature, Keyword Search. You can now search Technorati's database of over 360,000 weblogs and get up-to-date information on your search terms.
 If you want to do something more with it, he's also created an API to go with it.
 Try it out. Very handy.
 
Assaulting batteries 
 no name pill:
 Mike Taht's Postcards from the Bleeding Edge has rebranded itself Beating the Brand.
 I paste Post-Its over every brand name in sight in MY kitchen.
 Mike writes music. I know there's a ballad in here somewhere...
 You're the last of the Internet indians. Since this morning you've slain several hundred brands, and sent them to their ancestors... you haven't been able to leave the house... and still, your mind and body needs something to eat.
 When you get Mike's drift you start sharing his urge to have a food fight with your mind...
 You open the Economist and end up counting the pages of advertising vs information: 36 out of 72 and - wow - 8 pages of advertisements for HP. 8 pages about how great HP is - yea, the same company that put 17,000+ people on the street then buys months and months of 8 page ads in the Economist. I have two busted printers from the same HP sitting in my garage, unfixed, unfixable. That HP. I can't possibly be alone in remembering these facts simultaneously. Is one thought supposed to drive out the other in normal people? You always weigh the text, and commentary, higher than the ad.
 Which is why you miss the message you get, no? Free your mind, Neo...
 You sit, and read the Economist, and question the text, too. If it wasn't for the web archive you wouldn't recognise that this pub has been running a decade-long infomercial for fuel cells. The delivery date: Real Soon Now. Jerry Pournelle just abbreviates this: RSN. Too bad RSN's not a TLA everyone knows. Too bad not everyone knows what a TLA is.
 Looks like Mike took the red pill with no Morpheus to tell him why, no Nebuchadnezzar to fetch him from the sluice. Somehow, Naomi Klein comes to mind. What she says about fences, for example....
 ...their tactics reflect a dogged refusal to engage in classic power struggles: their goal is not to take power for themselves but to challenge power centralization on principle.
 I find myself thinking it's not just Mike's blood out there on the edge.
 Because the edge is in here. It's inside. It's every part of me that isn't. It's the Faustian bargain with intermediated civilization: one that trades soul for cells.

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