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Is there a blog plasma? John Udell not only likes Jabber, but dilates on the subject of a whole new IM-based substance: it's about time for an all-pervasive message plasma, provided that it works with and for us, not against us. What will make that possible is a common way of representing message metadata, message content, and component interfaces. Jabber's universal chat capability is cool, but its focus on XML-ized metadata, content, and interfaces is what really justifies the buzz. It's good. Don't bother reading it. Malcom Gladwell on why first impressions may be all you need. (Thanks to Bill Seitz for the pointer.) Viva la fromage! Bon interview avec David Weinberger, co-auteur du Manifeste Cluetrain: la fin du train-train des affaires. Or something like that. Anyway, the sound is in English. If you don't get it, maybe you're already using it Read about Clueflon. What happens to an industry whose source is free money? The continuing end of the advertising business is still interesting to me, so I followed a Slashdot item to its source: a long rant on the SomethingAwful blog. Seems he's saying that there's still hope for the online advertising "industry." It's so hard for anybody who makes their living anywhere in the advertising supply chain to face the fact that there is no demand for the goods. Or worse, that there is negative demand. Look to public broadcasting as measure of what we'll pay not to watch advertising. The problem with advertising on the Web is that it's too close to the awful truth: the targets don't like the arrows. They don't even like being targets. That said, I'm curious to see how Google does with its little non-intrusive postage stamp sized ads, which they call "sponsored links." It took me a while to find a topic that brings some up, but teddy bears seems to do the job. I've seen a few of these I like, and I think the reason is that the advertisers are mostly small-time. They're not in "the industry." It 's also interesting to me that I never look at the more expensive ads, which appear, banner-like, above Google's search findings. They're always text and therefore not a graphic bolus that has to pass through the pipe before you see what you want. But still, they're banners.
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