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There is ample news about this all over the Web, so I won't repeat it here. I will, however, point out the complete absence of any explanation on Metallica's own Web site, which is like one of those porn places that opens like a trapdoor from hell, gurging up random windows that are immune to back-button actions by the user. One of those windows has this quote, presumably from a Metallica lyric:
The last scream I heard was on the evening news tonight. It was from a former Metallica fan, cursing the band he once loved and smashing its CDs in the street. — Doc Searls
Wednesday, May 3, 2000
Another damn Manifesto: The latest Time Digital magazine (subtitled "Plus the AOL Program Guide") is a not-bad-considering vend-o-copia of cross-promotional infotainment, including "The Dotcom Manifesto: 10 Ways to Live Better Now." That content goes undelivered online, so here's the gist of it, rendered visually as ten Theses a guy nails to his monitor screen on the the feature's double-truck introductory pages:
No wonder they didn't ask us to contribute a thesis or two. Somehow "We will catapult dead animals over the parapets of Fort Business" doesn't quite fit on that list. — Doc Searls
Chris' next book will be Gonzo Marketing: Winning through Worst Practices. He got started on that path with Technology Marketing Gets a Clue in the February issue of Esther Dyson's Release 1.0. About the new book, Chris says, "In stark contrast to broadcast advertising, the book explores the consequences that can flow from creating genuine relationships with emergent web micromarkets." That line comes from an interview Chris gave to Tom Peters.com. Yes, that Tom Peters. Cooler yet, the index page of the site describes Chris as Tom's "cool new friend." A sample from the interview:
— Doc Searls
Tuesday, May 2, 2000One good manifesto deserves, well, any number of others: Witness The COMsumer Manifesto: Empowering Communities of Consumers through the Internet It's a wordy thing, but you'll find some ponies in there. If paragraphs like this come through for you, there's a lot more where they come from:
Less wordy but just as obscure and a lot more funny is The Supreme Court of Common Horsesense, by Edward Eugene Baskett. There's a story in here, and it's worth reading around the site to figure out what it is (which may not really be possible, but getting close is half the fun). Remember the old board game called Clue? Think about that when you read this, from Mr. Baskett:
Much funnier than all of them is Mark Woodward's Chainsaw Liberation Choir and Chorus site. If you look carefully, you'll find a certain Cluetrain author sawing Zs in mid-session at a recent event. Last Words on Microsoft: Nobody seems to agree with my take on The Microsoft Thing, so I thought I'd put my clues down in long form. — Doc Searls
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