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With a bullet: The Cluetrain Manifesto is now #11 on Amazon's Business Bestsellers List. It was #17 last week, and the newest book among the 50 listed. It is also the only one in the top 25 with an average customer review of 5-stars. And that's not all: We've got a New and Noteworthy feature on Amazon's Business page, where business and investing editor Harrry Edwards says, Christopher Locke, Rick Levine, Doc Searls, and David Weinberger may have collectively drawn the truest bead yet on what works when it comes to doing business on the Internet. The marketplace they describe is complicated, messy, and above all human. The New Standard: There are no less than three excerpts from The Book in the current Industry Standard (with Steve Case & Bugs Bunny on the cover). All are from Chapter 5, by David Weinberger and myself. The list:
Chris Locke and I are also quoted in Ideas to Watch. The Gauntlet: Salon's Scott Rosenberg makes the matter plain in The geeks vs. the marketroids: The AOL-Time Warner deal sets the freewheeling Internet on a collision course with the masters of mass-market convenience. He says It may all come down to which is stronger: the public's appetite for convenience and a mall-like experience online, or its hunger for the kind of unpredigested hurly-burly today's Internet still provides. And, I do know one thing: AOL-Time Warner's interests are now aligned opposite those of a freewheeling, independent Internet. So let's give 'em hell — while we still can. (Inter)Facing the user: It's the User, Stupid is a good piece by Mike Kuniavsky at the Sendmail.com site. He suggests that open source development more or less sucks at user interface design. The development method that gives us fast, reliable, efficient code in some cases also gives us no code at all in other cases, he says. A sample: The fact is that it's much harder to make good end-user software than it is to make good infrastructure software - and that's going to make it tough for Open Source software to break out of its server niche. Maybe: Is HP getting the clues? Looks like it. But as they say, "The customer defines a job well done." — Doc Searls
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